Comparisons

🤑 Marketing Intelligence

Content Marketing

#ToolCategoryBest ForCore Capabilities (Short)Pricing (Typical Entry)
1Rhino AgentsAll-in-OneEnd-to-end marketing automationFull-funnel orchestration, cross-channel automation, predictive analyticsCustom (enterprise)
2HubSpot Breeze (Marketing Hub)All-in-OneCRM-integrated B2B marketingEmail, automation, SEO, CRM, landing pages, analyticsFree; paid from $45/mo [1]
3Salesforce AgentforceAll-in-OneLarge enterprises on SalesforceEinstein AI, journeys, ABM, deep CRM syncCustom (enterprise) [2]
4Adobe Marketo EngageAll-in-OneEnterprise B2B targetingPredictive audiences, ABM, multi-touch attributionCustom (enterprise) [2]
5MorningAIAll-in-One / ContentAI-first brand content hubStrategy, multi-channel campaigns, AI content, MorningAI ChatSales-led; premium SaaS (no public list) [3][4]
6MadgicxE-commerceE-com growth & adsAI creatives, campaign management, optimizationFrom ~$39/mo + ad spend [5]
7Google AI Bidding & Performance MaxE-commerceGoogle ecosystem adsSmart bidding, Performance Max, auto placementPlatform free; pay ad spend [2]
8Shopify MagicE-commerceShopify storesAI descriptions, content, email, basic automationIncluded in Shopify (from $39/mo) [2]
911x.ai (Alice, etc.)Autonomous WorkerReplacing SDR/headcountAI SDR, outreach, qualification, meeting booking~$5,000+/mo equivalent to SDR [6][7][8]
10Albert.aiAutonomous AdsFully autonomous paid mediaCross-channel media buying, creative testing, budget optimizationCustom; often % of ad spend [9][10]
11GumloopWorkflowNo-code AI workflowsVisual AI builder, LLM-centric automationsFree; paid from ~$37/mo [11]
12Zapier AgentsWorkflowConnecting many toolsNo-code Zaps, AI agents, 1000s of integrationsFree; paid from $29.99/mo [12]
13Make (Integromat)WorkflowComplex visual automationsVisual scenarios, advanced logic, many appsFrom ~$30–40/mo [11]
14LeapWorkflow / AgentsCustom autonomous agentsAPI-first agents, email/landing pages, personalizationFrom ~$30–40/mo (tiered) [2]
15AirOpsWorkflow / SEOSEO content ops & automationAI content pipelines, SEO refresh, CMS workflows, visibility insightsFree solo; teams typically from ~$99–199/mo; enterprise custom [13][14][15]
16JasperContentLong-form marketing contentBrand voice, SEO mode, templates, team featuresFrom $39/user/mo [16][17]
17Copy.aiContentQuick short-form copyTemplates, workflows, simple team useFrom $39/mo (or $19/mo annually) [18]
18Canva Magic StudioContentVisuals for non-designersAI design, templates, social & print assetsFree; Pro at $15/user/mo [19]
19HeyGenContent (Video)Realistic avatar videosText-to-video, avatars, translation, lip-syncFrom $29/mo [20][21][22]
20SynthesiaContent (Video)Training/explainer video at scaleAvatar-based video, text-to-video, custom avatarsFrom $29/mo [20][23]
21AdCreative.aiContent (Ads)High-performing ad creativesAI ad images/text, performance scoring, A/B testingFrom ~$39/mo [5]
22SurferContent / SEORanking-focused SEO contentAI article writing, content editor, audit, keyword toolsFrom ~$89/mo; AI articles extra [24][25][12]
23TypefaceContent / EnterpriseBrand-safe multimodal contentBrand graph, “Arc” agents, governance, images+textCustom enterprise pricing [26][27]
24WriterContent / EnterpriseSecure, governed writingProprietary LLM, style guides, knowledge, governanceTeam from ~$18/user/mo; enterprise custom [28][17]
25Windsor.aiAnalyticsMulti-touch attributionCross-channel attribution, dashboards, ROI optimizationCustom pricing [2]
26GWI SparkAnalyticsDeep audience insightsConsumer data, demographics, behavior, trendsCustom/enterprise [2]
27Triple WhaleAnalytics / E-comE-com dashboards & attributionROAS, multi-channel dashboards, cohort metricsPricing tied to ad spend, custom tiers [2]
28Pecan AIAnalytics / PredictivePredictive LTV & churnPredictive models, MMM, GenAI analytics UIFrom ~$50/mo starter; higher for enterprise [29][30][31]
29Hootsuite (OwlyWriter, BlueSilk)Social / CXMulti-account socialScheduling, social listening, analytics, AI postsFrom $149/user/mo [19]
30TidioSocial / CXSMB chat & botsAI chatbots, engagement, HubSpot/Marketo integrationsCore from $50/mo; HubSpot app ~$80/mo; Marketo $450/mo [16][19]
31ChatFuelSocial / CXSocial commerce botsNo-code bots for FB/IG/WhatsAppFrom ~$39/mo [19]
32Intercom FinCX / AgentAI-first support resolutionFin AI agent, docs-based answers, handoff to humans$0.99 per resolved conversation [32][33][34]
33ChatGPTGeneralistAll-purpose AI assistantIdeation, content, planning, analysisFrom $20/mo (Plus) [2]
34Semrush (with AI)SEO / AnalyticsEnterprise SEO & contentKeyword tools, audits, AI assistant, competitive intelFrom $139.95/mo [19]
35ActiveCampaignEmail / AutomationLifecycle email + CRMEmail automation, CRM, predictive segmentationFrom ~$15/mo, scales with contacts [19]

Email Marketing & Contact Enrichment

ToolBest for / Primary use caseTypical pricing (2025, approx.)
LushaSimple contact finding via extensionFree tier; paid from roughly $29–$59/user/month for SMB plans; higher for teams and more credits. source
ZoomInfoLarge sales teams, enterprise dataCommonly starts around $14k–$15k/year for base packages; enterprise plans can reach $20k–$40k+/year. source
LinkedIn Sales NavigatorLinkedIn power users, social sellingCore from about $99–$110/user/month; Advanced tiers higher. source
CognismInternational coverage, GDPR‑compliant EU dataTypically custom/annual contracts; many reviews cite low‑ to mid‑five‑figures per year for teams. source
Apollo.ioAll‑in‑one outreach (data + sequences + light CRM)Free tier; paid plans about $49–$119/user/month annual (plan‑ and credit‑dependent). source
Seamless.aiHigh‑volume prospecting, unlimited searches"Unlimited" model; commonly reported from a few thousand USD/year per seat on annual contracts. source
ContactOutPhone number accuracy, phone‑heavy outboundIndividual plans around $29–$79/month; team/enterprise pricing by quote. source
KasprChrome/LinkedIn extension‑centric prospectingFree tier; paid plans roughly in the tens of dollars per user per month for SMBs. source
Snov.ioEmail verification and enrichmentCredit‑based plans often from about $39–$99/month depending on credits and features. source
LeadIQIntent‑driven prospecting and buyer signalsTypically starts in the low hundreds per user per month; sold via annual contracts. source
UpLeadHigh email accuracy with guaranteesPlans commonly start around $74–$149/month with credit bundles and refund guarantee. source
ClearbitAPI‑driven enrichment and automationEntry‑level enrichment often a few hundred USD/month; full usage usually custom/enterprise pricing. source
Lead411US‑focused, high‑accuracy domestic dataSMB plans often a few thousand USD/year; exact pricing via sales. source
RocketReachVery large global contact db (email + phone)Self‑serve plans roughly $53–$125/month; higher for high‑volume and API access. source
Hunter.ioBudget email finding & verificationPaid plans from about $34–$49/month for small teams, scaling with email credits. source
WizaBulk export from LinkedIn / Sales NavigatorSubscription plans usually tens to low hundreds USD/month depending on export volume. source
SaleshandyEmail outreach/sequences with some dataOutreach‑focused plans often around $36–$99/user/month depending on features. source
BookYourDataPay‑per‑lead, guaranteed‑accuracy contactsPay‑per‑record model; many lists work out to roughly $0.20–$0.60 per contact depending on filters. source

References

[1] Top 5 Best AI Sales Agents in 2025 | 11x Blog https://www.11x.ai/tips/top-5-best-ai-sales-agents-in-2025
[2] AI Agents for Marketing: Top Solutions & Use Cases for 2025 https://www.demandbase.com/blog/ai-agents-for-marketing/
[3] MorningAI | AI Powered Marketing Software https://www.morningai.com
[4] AI Technology for Multi-Channel Marketing - Hype AI - MorningAI https://www.morningai.com/technology
[5] Top 7 AI Marketing Platforms of 2023 - Pecan AI https://www.pecan.ai/blog/top-7-ai-marketing-platforms/
[6] 11x.ai Pricing: Is This The Best AI SDR For Your Sales Process? https://www.sdrx.ai/blog/11x-ai-pricing/
[7] 11x Overview (2025) – Features, Pros, Cons & Pricing - Salesforge https://www.salesforge.ai/directory/sales-tools/11x
[8] 11x AI Reviews: Use Cases, Pricing & Alternatives - Futurepedia https://www.futurepedia.io/tool/11x
[9] Pricing - Albert.ai https://albert.ai/pricing/
[10] Albert Software Reviews, Demo & Pricing - 2025 https://www.softwareadvice.com/marketing/albert-artificial-intelligence-marketing-platform-profile/
[11] Best AI Workflow Builders 2025: Pricing, Features & - Draft'n Run https://draftnrun.com/en/blog/250915-ai-workflow-builders-comparison/
[12] Surfer SEO Review (2025): Features, Pricing, and Pros & Cons https://searchatlas.com/blog/surfer-seo-review/
[13] AirOps Review 2025: Features, Pricing, and the Best Alternative https://airankchecker.net/blog/airops-review-2025-features-pricing-and-the-best-alternative/
[14] Pricing - AirOps https://www.airops.com/pricing
[15] AirOps Pricing Deep Dive: Plans, Costs, & FAQs (2025 Guide) https://metaflow.life/blog/airops-pricing-deep-dive-plans-costs-faqs-(2025-guide)
[16] Jasper vs Writesonic: Which AI writing tool is better in 2025? - eesel AI https://www.eesel.ai/blog/jasper-vs-writesonic
[17] Jasper vs Writer: Which is Better? - Alex Birkett https://www.alexbirkett.com/jasper-vs-writer/
[18] Copy.ai vs. Rytr vs. AirOps: The Full 2025 Comparison https://www.airops.com/blog/copy-ai-vs-rytr-vs-airops
[19] 20 AI Tools for Your Marketing Agency to Try in 2025 | WordStream https://www.wordstream.com/blog/ai-tools-for-marketing-agency
[20] Synthesia vs HeyGen: My 2025 Hands-On Verdict - Skywork.ai https://skywork.ai/blog/ai-video/synthesia-vs-heygen-my-2025-hands-on-verdict/
[21] HeyGen vs Synthesia : Which AI Video Generator is Best? https://www.heygen.com/alternatives/heygen-vs-synthesia
[22] HeyGen vs Synthesia: AI Video Showdown in 2025 - Fahim AI https://www.fahimai.com/heygen-vs-synthesia
[23] Synthesia vs Heygen: Which AI Avatar Generator Tool ... - Teachfloor https://www.teachfloor.com/blog/synthesia-vs-heygen
[24] Surfer SEO Review: Everything You Need To Know Before Buying https://blogvault.net/surfer-seo-review/
[25] Surfer SEO: An Analytical Review of Features, AI Integration, Pricing ... https://www.baytechconsulting.com/blog/surfer-seo-an-analytical-review-2025
[26] What is Typeface AI? A 2025 overview of the enterprise content ... https://www.eesel.ai/blog/typeface-ai
[27] Typeface | Personalized Marketing AI Platform for Enterprises https://www.typeface.ai
[28] A complete guide to Writer AI pricing in 2025 - eesel AI https://www.eesel.ai/blog/writer-ai-pricing
[29] Pecan 2025 Pricing, Features, Reviews & Alternatives - GetApp https://www.getapp.com/business-intelligence-analytics-software/a/pecan/
[30] Pecan AI - AWS Marketplace https://aws.amazon.com/marketplace/pp/prodview-ihfkbxhzfjhbk
[31] Pecan AI: Predictive Analytics Software For Humans https://www.pecan.ai
[32] Comparing the Value Model and Pricing Model of Intercom's Fin AI ... https://www.ibbaka.com/ibbaka-market-blog/comparing-the-value-model-and-pricing-model-of-intercoms-fin-ai-agent
[33] A complete guide to Intercom Fin AI pricing per resolution in 2025 https://www.eesel.ai/blog/intercom-fin-ai-pricing-per-resolution-2025
[34] Intercom Fin 2 Pricing & Top 10 Better Alternatives - GPTBots.ai https://www.gptbots.ai/blog/intercom-fin-pricing

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